Our sources

It’s impossible to produce high-quality traffic information without local sources: the richer and more diverse your sources, the more detailed your information. Every region has peculiarities that affect mobility in particular ways. What’s more, from one region to another, the same factors often affect traffic conditions in different ways. But data sources are only one part of the jigsaw. What distinguishes our V-Traffic services from competing offerings is the way we analyze the data and transform it into useful information.

Mediamobile collects all the traffic data available from a wide variety of sources:

Smart transport technology: FCD

Because we’re always thinking about ways of improving the quality of our services and extending our coverage beyond the major highways, Mediamobile uses the traffic technology of vehicle probes.

Floating Car Data (FCD) allows us to collect GPS data from probe vehicles. The data is collected anonymously – from generic data such as vehicle location and speed uploaded by personal or onboard navigation systems. We then aggregate the data so we can refine our information on traffic movements and flow.

Mediamobile can refine and interpret the raw data we collect from these sources to produce detailed information on road networks not yet directly covered by our own resources. This helps us guarantee the continuity of our information.

We also track vehicle fleets in real time. As a result, we’ve been able to develop our own data generation system, which is more efficient and more accurate. The data is uploaded to a processing center, which uses it to extend the network of major routes covered by our traffic information service and to refine data collected from our other sources.

Official sources

  • State agencies, regional and local organizations, local government authorities, motorway operators.

These organizations collect data automatically:

  • Via electromagnetic induction loops embedded in the roadway. Sensors detect vehicles as they pass and calculate vehicle speed and frequency.
  • Via traffic surveillance cameras capable of observing traffic and accurately identifying incidents.
  • Via weather sensors.

… and manually: :

  • Via police forces and road operators.
  • Via users, when they request assistance from emergency roadside call boxes.
  • Via Mediamobile’s own data processing centers.

Road users

In this case, events are reported by the users themselves and verified by other members of the community. The events may include accidents or breakdowns, or obstacles or people on the public highway. Our own traffic information centers process and validate events as they are reported.

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