European coverage

Mediamobile: an international player with a fanatically local approach

Mediamobile’s pan-European commitment is clearly demonstrated by our network of local offices and traffic centers, and by the scope of our effective coverage.

We currently cover France, Germany, Finland, Denmark, Sweden, Norway and Poland, as well as various emerging markets – a breadth of coverage that positions Mediamobile as a major international player in the traffic and mobility information industry.

And now, with the help of partners across Europe, we’re developing and marketing a full range of services for delivery across a majority of European countries. Our philosophy is always the same – to deliver the best possible information to users – but as we roll out our solutions in each country, we always use the approach best suited to local conditions. As clearly shown by all our studies and experience in the field: as far as mobility is concerned, one country is nothing like another. No player can hope to achieve high standards of reliability by taking a global approach to local markets.

RDS-TMC

Countries covered by V-Traffic RDS-TMC: Belgium, Bulgaria, Croatia, Finland, France, Greece, Hungary, Ireland, Italy, Luxembourg, Netherlands,  Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Sweden, Turkey, United Kingdom.

Public Services available: Austria, Czech Republic, Denmark, Germany, Spain, Switzerland.

DAB-TPEG

Countries covered by DAB-TPEG technology: Belgium, Germany, Italy, Luxembourg Netherland, Norway.

Trials in progress: Sweden, United Kingdom.

Connected

Countries covered by Connected technology: Belgium, Bulgaria, Croatia, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovenia, Sweden, Switzerland, Turkey, United Kingdom.

Under development: Austria, Czech Republic, Slovakia, Spain.

Understanding traffic as only the locals do

In the final analysis, the richness and diversity of local sources are what determine the quality of traffic information. Each country has its own specific features that affect mobility. But that’s not all: from one region to another, the same features can have an entirely different impact on traffic conditions! Peak times are obviously more severe in major cities than in the country, and Norwegians are obviously more accustomed to dealing with sudden snowfalls than, say, southern Italians.

In other words, taking a generic, global approach is simply not the right way to treat road users in countries right across Europe.

Thanks to our international presence and our in-depth knowledge of Europe’s regions, we’re currently developing innovative approaches that are especially effective at the local level. In particular, we’ve made sure that we’re the first to know about traffic-impacting factors such as strikes, demonstrations, sporting events or hazardous weather conditions. We instantly incorporate this information into our forecasts, to the direct benefit of our users.

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